The Away Industry Association will host the Away Media Summit Opening Reception
Incline Village, Nevada (For Immediate Release) The Outdoor Industry Association has announced its Level 1 sponsorship of the Outdoor Media Summit, where the association will share exclusive insights into outdoor consumer behavior, market trends and industry, outdoor participation and more. Key findings to share include the state of the outdoor economy, the growth rate of outdoor recreation, the degree of diversity among outdoor participants, trends in the outdoor workforce and the likely effects of inflation on participation in outdoor recreation.
The conference will take place October 30 through November 1, 2022 at the Hyatt Regency Lake Tahoe Resort and Spa in Incline Village, Nevada. The OIA will host the Summit Welcome Party at Thunderbird Lodge on the first night, Sunday, October 30.
“Outdoor Media Summit is our industry’s gathering place for media and marketing professionals. We are excited to participate again this year as an event sponsor and share data to support the success of our industry. and our businesses,” said Kent Ebersole, interim executive director. of the Outdoor Industry Association. “Whether it’s understanding how changes in the outdoor consumer base will affect purchasing trends, or what economic and social forces are impacting our industry, the OIA is here to support you. We We look forward to connecting with our members and the wider outdoor community at this year’s event.”
Attendees will get a first look at the findings of the Outdoor Industry Association’s annual research, which will serve as the basis for new projects and collaborations to help the industry meet the needs of its ever-expanding audience.
“Given the disruption of events in the outdoor industry, we are beyond thrilled that the OIA has chosen the Outdoor Media Summit as the venue for media and marketing professionals,” said the Outdoor Media Summit founder, Yoon Kim. “We are thrilled with this partnership, as Outdoor Media Summit becomes the new gathering place for professionals in the outdoor industry.”
ABOUT THE OUTDOOR INDUSTRY ASSOCIATION
Based in Boulder, Colorado, with offices in Washington, DC, Outdoor Industry Association (OIA) is the premier trade association for the outdoor industry. For more than 30 years, the OIA has been the convener, resource and trusted voice of the outdoor industry. The OIA brings together and serves manufacturers, suppliers, sales representatives and member retailers with a focus on trade and entertainment policy, sustainable business innovation and outdoor engagement. The association provides its members with ideas, advocacy and opportunities for action that support the long-term success of outdoor businesses and ensure the outdoor experience for all. For more information visit outdoorindustry.org
ABOUT THE OUTDOOR MEDIA SUMMIT The Outdoor Media Summit is the educational conference for media and marketing professionals in the outdoor industries. For two and a half days, more than 150 leading outdoor media and brands participate in keynotes, workshops and group activities to stay ahead of digital publishing trends. This year’s conference will be held at the Hyatt Regency Lake Tahoe Resort in North Tahoe, Nevada from October 30 to November 1, 2022. For more information, see: